The Wall Street Journal Elections
The ask was to design retro buttons which highlighted voter issues for ads we were running during the the 2016 elections. These ads were an integral part of building awareness of the wsjelections.com up-to-the-second coverage. This soon grew into a board game and a full functioning pin ball machine that resided in the lobby of Dow Jones.
CREATIVE DIRECTOR: John Swafford
ART DIRECTOR: Michael Clowney
SOFTWARE: Pencil, Paper, Illustrator, Indesign and Photoshop
Initial inspiration